Overview
On this course you will learn how to showcase and sell your work, organise and present your studio professionally and pitch and negotiate corporate commissions. You will learn how to market your artwork, find funding and organise a live exhibition of your work. You will also be introduced to presenting at an art fair, running a successful crowd-funding campaign and developing your online presence.
In weekly online classes you will develop a structured schedule of promotion objectives for the year ahead and create your own toolkit of marketing and management materials. You will have live discussions each week followed by practical tasks which allow you to develop your skills and apply new knowledge.
Outcomes
By the end of this How to Promote and Fund Your Work as an Artist course at the University of the Arts London (UAL), you will have a better understanding of how to promote and fund your artwork. Covering, strategy, logistics, marketing, social media and networking, this course is perfect for artists who want to take their career that step further by learning how to find commercial success in the competitive art world.
Programme Structure
Topics include:- The traditional art world: galleries, schools, auction houses
- Opportunities for artists: residencies, funding, competitions
- Participation, presentation and organisation of live events: open studios; groups shows; art fair; exhibitions
- Practical toolkit for studio management
- Marketing, social media and PR
- Online sales platforms
- Pitching and negotiating corporate commissions and sponsorship
- Crowd-funding platforms and running a successful crowd-funding campaign
- Artist communities and spaces
- Showcasing and selling your work
- Organising and presenting your studio professionally
- Developing your online presence
Key information
Duration
- Part-time
- 28 days
Start dates & application deadlines
- StartingApply anytime.
- StartingApply anytime.
- StartingApply anytime.
Language
Delivered
Disciplines
Economics Visual Arts Marketing View 73 other Short Courses in Economics in United KingdomWhat students do after studying
Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
- This course is designed for artists wishing to convert their studio practice into a successful commercial business.
- It is aimed at creatives working in visual arts, however, this course also provides a good foundation for anyone wishing to successfully promote themselves and find opportunities in the creative world.
Tuition Fee
-
International
420 GBP/fullTuition FeeBased on the tuition of 420 GBP for the full programme during 28 days. -
National
420 GBP/fullTuition FeeBased on the tuition of 420 GBP for the full programme during 28 days.