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Overview
About the course
Short subject related lectures introduce daily practice-based activities to help contextualise each stage of the creative process from concept to implementation. Individual tasks provide the opportunity for students to explore and experiment whilst developing their own creative skills and knowledge.
Introducing students to core visual communication techniques using brainstorming, sketching, visual referencing and research will provide you with the creative tool kit needed to create a unique brand identity that will communicate your offer and differentiate you from your competitors. This Branding and Identity Design short course is offered at the University of the Arts London (UAL).
Programme Structure
Topics covered:- Visual research and analysis of the market to define your audience, offer and positioning
- Creating mood boards to clarify your brands personality and visual language.
- Branding ideation will help you develop a strong concept driven brand identity that is authentic and timeless
- Editing and developing your logo through further exploration of typography, graphic elements, pattern and colour to refine your identity in the form of a branding toolkit or brand guidelines
- Exploring relevant graphic, illustrative or photographic styles to accompany your brand marque, visualisation and annotation will bring your brand identity to life
Key information
Duration
- Full-time
- 35 days
Start dates & application deadlines
- StartingApply anytime.
Language
English
IELTS 4.5
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- 4.9/5 student rating
Delivered
On Campus
Campus Location
- London, United Kingdom
Disciplines
Design Marketing Advertising View 12 other Short Courses in Advertising in United KingdomWhat students do after studying
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Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
IELTS 4.5
Prepare for Your English Test
Cathoven AI IELTS Preparation AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.
- Trusted by 300k learners
- 98 accuracy using real exam data
- 4.9/5 student rating
Other requirements
General requirements
Entry requirements:
- No design experience required. This course does not provide software training, basic Mac skills are essential.
Tuition Fees
Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.
-
International Applies to you
Applies to youNon-residents750 GBP / full≈ 750 GBP / full -
Domestic Applies to you
Applies to youCitizens or residents750 GBP / full≈ 750 GBP / full
Living costs
London
United Kingdom
1137 - 2157 GBP / month
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
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