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Overview
About the course
Short subject related lectures introduce daily practice-based activities to help contextualise each stage of the creative process from concept to implementation. Individual tasks provide the opportunity for students to explore and experiment whilst developing their own creative skills and knowledge.
Introducing students to core visual communication techniques using brainstorming, sketching, visual referencing and research will provide you with the creative tool kit needed to create a unique brand identity that will communicate your offer and differentiate you from your competitors. This Branding and Identity Design short course is offered at the University of the Arts London (UAL).
Programme Structure
Topics covered:- Visual research and analysis of the market to define your audience, offer and positioning
- Creating mood boards to clarify your brands personality and visual language.
- Branding ideation will help you develop a strong concept driven brand identity that is authentic and timeless
- Editing and developing your logo through further exploration of typography, graphic elements, pattern and colour to refine your identity in the form of a branding toolkit or brand guidelines
- Exploring relevant graphic, illustrative or photographic styles to accompany your brand marque, visualisation and annotation will bring your brand identity to life
Key information
Duration
- Full-time
- 35 days
Start dates & application deadlines
- StartingApply anytime.
- StartingApply anytime.
Language
English
Delivered
On Campus
Disciplines
Design Marketing Advertising View 222 other Short Courses in Design in United KingdomWhat students do after studying
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Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Student insurance
Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items, so make sure your student insurance ticks all the following:
- Additional medical costs (i.e. dental)
- Repatriation, if something happens to you or your family
- Liability
- Home contents and baggage
- Accidents
- Legal aid
We partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.
Get your student insurance nowStarting from €0.53/day, free cancellation any time.
Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at University of the Arts London (UAL) and/or in United Kingdom, please visit Student Insurance Portal.
Other requirements
General requirements
Entry requirements:
- No design experience required. This course does not provide software training, basic Mac skills are essential.
Tuition Fee
To always see correct tuition fees
-
International
750 GBP/fullTuition FeeBased on the tuition of 750 GBP for the full programme during 35 days. -
National
750 GBP/fullTuition FeeBased on the tuition of 750 GBP for the full programme during 35 days.
Living costs for London
1137 - 2157 GBP /month
Living costs
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
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