Branding and Identity Design, Short Course | University of the Arts London (UAL) | London, United Kingdom
35 days
Duration
750 GBP/full
750 GBP/full
Unknown
Tuition fee
Anytime
Anytime
Unknown
Apply date
Unknown
Start date

About

Aimed at anyone wishing to develop their brand communication skills, this practice based Branding and Identity Design course at the University of the Arts London (UAL) will guide students through 5 key stages of brand identity design, culminating in the creation of an authentic branding toolkit for personal or commercial use.

Overview

About the course

Short subject related lectures introduce daily practice-based activities to help contextualise each stage of the creative process from concept to implementation. Individual tasks provide the opportunity for students to explore and experiment whilst developing their own creative skills and knowledge.

Introducing students to core visual communication techniques using brainstorming, sketching, visual referencing and research will provide you with the creative tool kit needed to create a unique brand identity that will communicate your offer and differentiate you from your competitors. This Branding and Identity Design short course is offered at the University of the Arts London (UAL).

Programme Structure

Topics covered:
  • Visual research and analysis of the market to define your audience, offer and positioning
  • Creating mood boards to clarify your brands personality and visual language. 
  • Branding ideation will help you develop a strong concept driven brand identity that is authentic and timeless
  • Editing and developing your logo through further exploration of typography, graphic elements, pattern and colour to refine your identity in the form of a branding toolkit or brand guidelines
  • Exploring relevant graphic, illustrative or photographic styles to accompany your brand marque, visualisation and annotation will bring your brand identity to life

Key information

Duration

  • Full-time
    • 35 days

Start dates & application deadlines

Language

English

Delivered

On Campus

Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

We are not aware of any English requirements for this programme.

Other requirements

General requirements

Entry requirements:

  • No design experience required. This course does not provide software training, basic Mac skills are essential.

Tuition Fee

To always see correct tuition fees
  • International

    750 GBP/full
    Tuition Fee
    Based on the tuition of 750 GBP for the full programme during 35 days.
  • National

    750 GBP/full
    Tuition Fee
    Based on the tuition of 750 GBP for the full programme during 35 days.

Living costs for London

1137 - 2157 GBP /month
Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Branding and Identity Design
University of the Arts London (UAL)
Branding and Identity Design
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University of the Arts London (UAL)

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