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Overview
Key facts
London School of Planning and Management's Business and Marketing Strategy program equips students with the necessary tools to develop effective marketing strategies and make informed business decisions. The course focuses on the principles and practices of strategic planning, market analysis, consumer behavior, brand management, and digital marketing.
Students will learn how to analyze market trends, identify target audiences, develop compelling marketing campaigns, and create strategic business plans. They will also gain insights into consumer behavior and the factors influencing purchase decisions. The program emphasizes the importance of aligning marketing strategies with overall business objectives and explores the role of technology and digital platforms in modern marketing practices. Graduates of this program will be well-prepared for careers in marketing management, business development, strategic planning, and consulting roles in a wide range of industries.Programme Structure
Courses include:
- Business Strategy: Explore the fundamentals of business strategy, including strategic planning, competitive analysis, and market positioning.
- Marketing Principles: Gain a comprehensive understanding of marketing concepts, including market segmentation, target marketing, product development, pricing strategies, and promotional tactics.
- Market Research and Analysis: Learn how to conduct market research, analyze market trends, and use data-driven insights to make informed marketing decisions.
- Brand Management: Explore the strategies and techniques for building and managing strong brands, including brand positioning, brand equity, and brand communication.
- Digital Marketing: Discover the key principles and tactics of digital marketing, including social media marketing, search engine optimization (SEO), content marketing, and email marketing.
Key information
Duration
- Part-time
- 1 months
Start dates & application deadlines
You can apply for and start this programme anytime.
Language
English
Delivered
Online
Disciplines
Marketing Strategic Management View 90 other Short Courses in Marketing in United KingdomAcademic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
- Whether you are a recent high school graduate, a seasoned professional, or someone looking to explore new horizons, our courses are accessible to everyone.
- We believe that passion, curiosity, and determination are the true drivers of success. We encourage individuals from diverse walks of life to join us in this transformative journey of skill development and personal growth.
- No matter your age, educational background, or prior experience, you are warmly welcomed to enrol in our skill-based courses.
Tuition Fee
To always see correct tuition fees
-
International
99 GBP/fullTuition FeeBased on the tuition of 99 GBP for the full programme during 1 months. -
National
99 GBP/fullTuition FeeBased on the tuition of 99 GBP for the full programme during 1 months.
- 1 month - £149
- 2 months - £99
Funding
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