Overview

Key facts

This course is designed to provide students with an in-depth understanding of strategic marketing concepts and practical skills required for effective marketing management in today's competitive business landscape.Through a combination of theoretical knowledge and practical application, students will learn how to analyze market trends, identify target audiences, develop marketing strategies, and execute integrated marketing campaigns. They will explore key areas such as market research, consumer behavior, branding, digital marketing, and strategic planning. The course also emphasizes the use of marketing analytics and metrics to measure and evaluate marketing performance.

London School of Planning and Management's Strategic Marketing programme will teach you more about this topic.

Programme Structure

Courses include:

Marketing Principles: Introduces fundamental marketing concepts and principles, including market analysis, consumer behavior, segmentation, targeting, and positioning.
Strategic Marketing Planning: Explores the strategic planning process for marketing, including market research, competitive analysis, SWOT analysis, and the development of marketing strategies and tactics.
Brand Management: Focuses on the management of brands, including brand positioning, brand equity, brand identity, and brand communication strategies.
Digital Marketing: Covers the principles and strategies of digital marketing, including social media marketing, content marketing, search engine optimization (SEO), and digital advertising.
Marketing Analytics

Key information

Duration

Part-time
- 1 months

Start dates & application deadlines

You can apply for and start this programme anytime.

Language

English

Delivered

Online

Disciplines

Marketing Strategic Management View 92 other Short Courses in Marketing in United Kingdom

Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

We are not aware of any English requirements for this programme.

Other requirements

General requirements

Whether you are a recent high school graduate, a seasoned professional, or someone looking to explore new horizons, our courses are accessible to everyone.
We believe that passion, curiosity, and determination are the true drivers of success. We encourage individuals from diverse walks of life to join us in this transformative journey of skill development and personal growth.
No matter your age, educational background, or prior experience, you are warmly welcomed to enrol in our skill-based courses.

Tuition Fee

To always see correct tuition fees

International

99 GBP/full

Tuition Fee

Based on the tuition of 99 GBP for the full programme during 1 months.
National

99 GBP/full

Tuition Fee

Based on the tuition of 99 GBP for the full programme during 1 months.

1 month - £149
2 months - £99

Funding

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Strategic Marketing

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