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Strategic Marketing for Business CQUniversity Australia

1 days
Duration
180 AUD/full
180 AUD/full
Unknown
Tuition fee
Anytime
Unknown
Apply date
Anytime
Unknown
Start date

About

This Strategic Marketing for Business course offered by CQUniversity Australia will delve into the nature and purpose of strategic marketing.

Overview

Strategic marketing represents an informed and planned response to market competition. Companies use strategic marketing procedures to differentiate themselves from other companies. This Strategic Marketing for Business course offered by CQUniversity Australia will explore the several key issues in strategic marketing including the role of market competition; the functions of strategic marketing and outline the key drivers of strategic marketing.

Learning Outcomes

  • Identify the role of strategic marketing in positioning a business as a leading competitor in the market
  • Outline the key drivers of a successful strategic marketing approach
  • Describe the elements of market research which are applied to identify suitable marketing strategies for implementation in business.

Career Opportunities

  • Undertaking this micro-credential enables students to meet their Continuing Professional Development obligations and industry update requirements in their profession. 
  • Upon successful completion of the course, students will be awarded Continuing Professional Development (CPD) hours, a non-creditable micro-credential (Digital Badge) and a Certificate of Completion.

Programme Structure

Courses include:

  • To obtain additional information about the program, we kindly suggest that you visit the programme website, where you can find further details and relevant resources. 

Key information

Duration

  • Part-time
    • 1 days

Start dates & application deadlines

You can apply for and start this programme anytime.

Language

English

Delivered

Online
  • Self-paced

Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

We are not aware of any English requirements for this programme.

Other requirements

General requirements

CRICOS: 00219C

  • There are no specific entry requirements to enrol in this micro-credential, however, it is relevant to anyone who would like to complete studies in this field, in a flexible and self-paced environment.
  • The micro-credentials are available for anyone to access. You do not have to be a CQUniversity student. 

Tuition Fee

To always see correct tuition fees
  • International

    180 AUD/full
    Tuition Fee
    Based on the tuition of 180 AUD for the full programme during 1 days.
  • National

    180 AUD/full
    Tuition Fee
    Based on the tuition of 180 AUD for the full programme during 1 days.

Funding

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Strategic Marketing for Business
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