Overview
What you will learn
A marketing mix represents the tactics used to execute a company's marketing plan. The Marketing Mix as a Strategy in Business course offered by CQUniversity Australia will outline various forms that a marketing mix can embody including: Four Ps model, Seven Ps model, and the Five Cs model. Each of the four P’s is explored demonstrating the interdependence of each to the success of the overall marketing strategy for business growth.
Programme Structure
The program focuses on:
- Identify the collective ideas in a marketing plan that communicates the product, price, place and promotion objectives
- Describe how each element in the marketing mix contributes to the overall marketing plan impact
- Describe how the marketing mix is aligned to an overall business strategy to achieve growth
Key information
Duration
- Part-time
- 1 days
Start dates & application deadlines
Language
Delivered
- Self-paced
Disciplines
Marketing Strategic Management View 34 other Short Courses in Strategic Management in AustraliaAcademic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
- CRICOS: 00219C
- There are no specific entry requirements to enrol in this micro-credential, however, it is relevant to anyone who would like to complete studies in this field, in a flexible and self-paced environment.
- Our micro-credentials are available for anyone to access. You do not have to be a CQUniversity student.