Overview
Key facts
Organising a top class sales function is a challenging task. It encompasses the building of an effective sales organisation, working with key stakeholders across the business, nesting sales strategy within the overall business strategy, and of course, being intimately connected with and deeply knowledgeable about the market.
Cranfield University's Strategic Sales Leadership Programme - Creating High Performing Sales Organisations in the Digital Age programme will teach you more about this topic.
Programme Structure
Courses include:
- Increase profitability through sales strategy.
- Align sales with your business strategy.
- Understand and then reverse all areas of sales under performance.
- Focus on strategic selling to develop sustained competitive advantage.
- Make the personal transition from sales manager to sales director (or give you the confidence that you have done so).
- Free personal career development consultation
Key information
Duration
- Full-time
- 5 days
Start dates & application deadlines
- StartingApply anytime.
- StartingApply anytime.
Language
Delivered
Disciplines
Economics Marketing View 126 other Short Courses in Marketing in United KingdomAcademic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Student insurance
Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items, so make sure your student insurance ticks all the following:
- Additional medical costs (i.e. dental)
- Repatriation, if something happens to you or your family
- Liability
- Home contents and baggage
- Accidents
- Legal aid
We partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.
Get your student insurance nowStarting from €0.53/day, free cancellation any time.
Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at Cranfield University and/or in United Kingdom, please visit Student Insurance Portal.
Other requirements
General requirements
Senior executives involved in strategic selling and customer management, with high-level business responsibilities:
- Sales Directors or Managers.
- Directors of Global or Key Accounts
- Business Development Directors and Managers.
- Commercial Managers.
Tuition Fee
-
International
7350 GBP/fullTuition FeeBased on the tuition of 7350 GBP for the full programme during 5 days. -
National
7350 GBP/fullTuition FeeBased on the tuition of 7350 GBP for the full programme during 5 days.
Living costs for Cranfield
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.