Overview
Key facts
Organising a top class sales function is a challenging task. It encompasses the building of an effective sales organisation, working with key stakeholders across the business, nesting sales strategy within the overall business strategy, and of course, being intimately connected with and deeply knowledgeable about the market.
Cranfield University's Strategic Sales Leadership Programme - Creating High Performing Sales Organisations in the Digital Age programme will teach you more about this topic.
Programme Structure
Modules include:
- Strategy: Defining value-creating sales strategies technology in sales organisation
- Structure: Configuring high performing sales organisation
- Measures & Targets: Defining effective sales enablement practices
- Sales Leadership: Leading the sales organisation and its individuals
Key information
Duration
- Full-time
- 5 days
Start dates & application deadlines
- StartingApply anytime.
Language
Delivered
Campus Location
- Cranfield, United Kingdom
Disciplines
Economics Marketing View 91 other Short Courses in Marketing in United KingdomWhat students do after studying
Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
Who should attend:
Senior executives involved in strategic selling and customer management, with high-level business responsibilities:
- Sales Directors or Managers
- Directors of Global or Key Accounts
- Business Development Directors and Managers
- Commercial Managers
Tuition Fees
-
International Applies to you
Applies to youNon-residents7350 GBP / full≈ 7350 GBP / full -
Domestic Applies to you
Applies to youCitizens or residents7350 GBP / full≈ 7350 GBP / full
Living costs
Cranfield
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.