Overview

Across the Influencer Marketing short course at Robert Gordon University you will explore how influencers shape behaviour and brand engagement.

What you will learn

You’ll gain practical knowledge in content creation, collaboration, audience building, and personal branding delivered by industry-informed academics through flexible and supported online delivery.

Programme Structure

On completion of the course, students will have gained an understanding of:

the role of influencer marketing strategy and tactics,
influencer ecosystem and monetisation,
high-impact content creation,
influencer selection and collaboration,
PR and crisis management; building a personal brand,
audience growth and community engagement,
the future of influencer marketing and industry trends.

Key information

Start dates & application deadlines

We did our best, but couldn't find the next application deadline and start date information online.

Language

English

Delivered

On Campus

Campus Location

Aberdeen, United Kingdom

Disciplines

Marketing Digital Marketing View 56 other Short Courses in Digital Marketing in United Kingdom

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

We are not aware of any English requirements for this programme.

Tuition Fees

Living costs

Aberdeen

United Kingdom

729 - 1069 GBP / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Influencer Marketing Robert Gordon University

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